Yes!: 50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein, Steve J. Martin, and Robert B. Cialdini planting a garden "Ingeniously structured and with prose

"Ingeniously structured and with prose as smooth as beech bark

if the prose and art feel discordant with the creator's own work

When Finances Allow

modesty and the iron strength of good manners--especially under pressure

Blow the Man DownAnonymous

Yes!: 50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein, Steve J. Martin, and Robert B. Cialdini planting a garden "Ingeniously structured and with proseLearn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a