The Demi by Paul Mitchell Blue Violet Tone – Ammonia-Free Demi-Permanent Hair Color with Shine & Conditioning Color:3BV Its pure violet pigments neutralize

Its pure violet pigments neutralize unwanted brassiness while salicylic acid helps strengthen and repair blonde hair from the core

High-quality botanicals and herbs help balance oil and moisture and improve the look of rough

water-resistant material you can wipe down or machine wash

volumizing formula uses patented Bond Building Technology to repair and protect hair from daily damage without weighing it down

This low-ammonia

The Demi by Paul Mitchell Blue Violet Tone – Ammonia-Free Demi-Permanent Hair Color with Shine & Conditioning Color:3BV Its pure violet pigments neutralizeThe Demi by Paul Mitchell in Blue Violet is a professional ammonia free demi permanent hair color that tones, refreshes, and adds shine and conditioning in one application. The Demi by John Paul Mitchell Systems is a demi permanent hair color that delivers rich color, shine, and deep conditioning without ammonia. Part of a line of over 45 shades including Flash Toners, Muted Metallics, and Clear, this 100% vegan, ammonia free, MEA free, low alcohol